Privacy Policy

This Privacy Policy was last updated and became effective on June 13, 2026.

1. INTRODUCTION

This Privacy Policy applies to all users of ailiangemmarentia.com, including any associated websites, features, content, and services (collectively, the "Services"), which are owned and operated by Ai-Liang Emmarentia ("we," "us," or "our").

For the purposes of applicable data protection laws, Ai-Liang Emmarentia is the data controller in respect of the personal data processed in connection with the Services.

Please read this policy to understand your rights in relation to your personal data and how we collect, use, and disclose ("process") your personal data. Personal data is any data that directly or indirectly identifies you. If you do not agree to the processing of information described in this Privacy Policy, please do not use the Services. By accessing or using the Services, you understand that we process data and related information about you as outlined in this Privacy Policy.

2. WHAT INFORMATION DO WE COLLECT?

2.1 Technical Usage Information

We collect certain technical information from you, including through the use of cookies and similar technologies, when you use our Services. This technical usage information includes:

Usage data
Information on your general settings
Referring/exit pages and URLs
Your internet service provider
The type of browser you use
Your operating system and platform types
The device type from which you access the Services
Device ID and IP address
The pages viewed and the time spent using the Services
The time and date of access and your other interactions with the Services

This information is sent to our third-party analytics providers, who provide us with insights on how users engage with the Services. We also allow these providers to collect your IP address to infer general geolocation information.

2.2 Information You Give Us

We collect personal data from you when you submit it or otherwise provide it to us, such as when you:

Email us
Sign up for our newsletter
Make a purchase or booking through our Services
Interact with our Services

To receive certain Services, such as making a purchase or registering for an account, we may collect your first name, last name, street address, billing address, telephone number, email address, and billing information.

3. HOW DO WE USE YOUR INFORMATION?

We use your information to:

Provide and manage the Services
Send you newsletters and marketing communications if you have subscribed
Respond to your requests and provide user support
Improve our Services based on feedback and usage patterns
Manage risk and detect, prevent, or remediate fraud or illegal activities
Comply with legal and regulatory obligations
Administer contests, promotions, or surveys
Contact you regarding your use of the Services and any changes to policies

4. COOKIES AND RELATED TECHNOLOGIES

4.1 What is a Cookie?

Cookies are small files of letters and numbers that are downloaded onto your device when you access certain websites. They allow a website to recognize your device and help your browser navigate through the website by remembering settings you selected during earlier visits. Cookies do not harm your computer. For more information about cookies, visit www.allaboutcookies.org.

Cookies help us provide you with a good experience when you browse our Website. We do not use cookies to collect sensitive personal information such as payment details.

4.2 Cookies We Use on Our Website

Google Analytics: We use Google Analytics to understand how users engage with our Services. Google Analytics collects technical usage information to compile reports and help us improve our Services. These reports disclose website trends without identifying individual visitors. You can opt out of Google Analytics by visiting this Google page.
Advertising Cookies: We may use advertising cookies to deliver relevant advertisements to you and measure the effectiveness of our advertising campaigns.

4.3 How to Manage Cookies and Related Technologies

You can enable or disable cookies by changing your website browser settings to accept or reject cookies as required or by using the specific opt-out that we have provided in respect of Google Analytics (see above). How you do this will depend on the browser you use.

If you are not happy with the way that we use cookies, then you should disable cookies in accordance with your specific browser’s capabilities and delete cookies once you have visited the Services using your browser’s usage setting. Please bear in mind that if cookies are not enabled on your computer, your activities may be restricted to viewing the Services (e.g., browsing the Website) and you will not be able to experience all the functionality of the Services (e.g., add products to your shopping bag and buy them).

4.4 Do Not Track Signals

Some web browsers may transmit “Do Not Track” (“DNT”) signals. At this time, our Services do not respond to DNT signals, as there is currently no universally accepted industry standard for interpreting or responding to such signals.

However, we respect your privacy choices and provide alternative methods for managing tracking preferences. You may control or limit the use of cookies and similar technologies at any time through your browser settings or by adjusting your device’s privacy preferences. Disabling cookies may affect certain features and functionality of the Services.

5. DO WE DISCLOSE ANY INFORMATION?

We do not sell personal data for monetary consideration. However, we may share limited information with service providers and analytics or advertising partners to operate, improve, and market our Services, where permitted by applicable law.

We may share your personal data with third parties, as follows:

Cloud storage providers who provide us with third-party storage and hosting
Third-party payment providers which collect payment for services we provide to you
Our ecommerce platform which provides us with the platform for our online store
Third parties which assist us in managing our mailing list
IT service providers that support us in resolving IT issues
Analytics and search engine providers that assist us in the improvement and optimization of the Services
Other service providers who provide services either for us or on our behalf, such as shipping businesses and customer support

There are also times when you provide information about yourself to us in areas of the Services that are managed or participated in by third parties. In such cases, the information may be used by us and by such third parties, each pursuant to its own policies.

We will also share your information with law enforcement agencies, public authorities, or other organizations if legally required to do so, including to meet national security or law enforcement requirements, or if we have a good faith belief that such use is reasonably necessary to:

Comply with a legal obligation, process, or request
Enforce our terms and conditions and other agreements, including the investigation of any potential violation thereof
Detect, prevent, or otherwise address security, fraud, or technical issues
Protect the rights, property, or safety of us, our users, a third party, or the public as required or permitted by law

We will also disclose your personal data to third parties in the event that we sell any business or assets, or are otherwise involved in a business transaction, in which case we will disclose your data to the prospective buyer of such business or assets; or if we or substantially all of our assets are acquired by a third party, in which case information held by us about our users will be one of the transferred assets.

6. HOW DO WE PROTECT YOUR INFORMATION?

We take the security of your personal information seriously and implement reasonable technical and organisational measures designed to protect your data against unauthorised access, loss, misuse, or alteration.

Access to personal information is limited to individuals and service providers who require such access in order to perform their duties in connection with the Services, and they are expected to handle such information in a secure and responsible manner.

While we take appropriate measures to safeguard your information, no method of transmission over the internet or method of electronic storage can be guaranteed to be completely secure. Accordingly, we cannot guarantee the absolute security of information transmitted to or stored through our Services.

You are responsible for maintaining the confidentiality of your account credentials and for any activities conducted under your account. We encourage you not to share your login details with others and to notify us promptly if you suspect any unauthorised access to your account.

7. INDIVIDUAL RIGHTS

For residents in South Africa, the Protection of Personal Information Act (POPIA) governs the processing of personal data. Here’s a brief overview of the rights under POPIA and how they can be incorporated into your Privacy Policy:

Rights Under POPIA

Right to Access Personal Information: Individuals have the right to request access to their personal data held by an organization. This includes the right to know what information is being held and for what purpose.
Right to Correction or Deletion: Individuals can request the correction or deletion of their personal data if it is inaccurate, irrelevant, excessive, outdated, incomplete, misleading, or obtained unlawfully.
Right to Object to Processing: Individuals have the right to object to the processing of their personal data in certain circumstances, such as for direct marketing purposes.
Right to Complain: Individuals can lodge a complaint with the Information Regulator if they believe their personal data has been processed in violation of POPIA.

Incorporating POPIA into Your Privacy Policy

Here’s how you can incorporate these rights into your Privacy Policy for ailiangemmarentia.com:

RESIDENTS IN SOUTH AFRICA

In accordance with the Protection of Personal Information Act (POPIA), you may have certain rights in relation to your personal information that we process. These rights are subject to applicable legal requirements and may be limited in certain circumstances.

Your Rights Under POPIA

Right of Access: You may request confirmation of whether we hold personal information about you, as well as access to such information and the purposes for which it is processed.
Right to Correction or Deletion: You may request that we correct or delete personal information that is inaccurate, irrelevant, excessive, outdated, incomplete, misleading, or unlawfully obtained.
Right to Object: You may object to the processing of your personal information in certain circumstances, including where it is used for direct marketing purposes.
Right to Lodge a Complaint: You may have the right to submit a complaint to the Information Regulator of South Africa if you believe your personal information has been processed in a manner that is not compliant with POPIA.

Exercising Your Rights

To exercise any of the rights described above, you may contact us at ailiangemmarentia@outlook.com. We will take reasonable steps to respond to and address your request in accordance with applicable legal requirements.

Additional Information

For more information about your rights under POPIA, you may visit the official website of the Information Regulator of South Africa.

RESIDENTS IN THE U.S. (CALIFORNIA PRIVACY RIGHTS)

In the preceding twelve (12) months, we have collected and, where applicable, disclosed the following categories of personal information for business purposes:

Identifiers: Such as name, email address, and IP address. These may be shared with service providers for operational purposes.
Personal Information Categories: As defined under California law (e.g., contact details, billing address, and payment-related information where applicable). These may be shared with service providers to facilitate transactions and service delivery.
Commercial Information: Such as records of products or services purchased. This information may be shared with service providers for order processing and fulfilment.
Internet or Network Activity: Such as interaction data relating to your use of the Services. This may be shared with analytics providers to help improve and optimise the Services.
Geolocation Data: Such as general location inferred from IP address. This may be used for analytics and service functionality.
Inferences: Derived from the above categories, such as preferences or usage patterns, used to improve user experience and services.

The purposes for collecting and using personal information, as well as the categories of sources from which it is collected, are described in the sections titled “What Information We Collect” and “How We Use Your Information.”

We do not sell personal information in the traditional sense. Where applicable law defines “sell” or “share” to include certain data disclosures for targeted advertising or analytics, we do not knowingly engage in such practices, nor do we knowingly sell or share personal information of individuals under the age of 16.

YOUR PRIVACY RIGHTS

Depending on your location, you may have certain rights regarding the personal information we hold about you. These rights are not absolute and may be subject to legal exceptions or limitations.

Right to Know

You may request information about the categories and specific pieces of personal information we have collected about you, including:

Categories of personal information collected, disclosed, or used
Sources of collection
Business or commercial purposes for collection and use
Categories of third parties with whom information has been shared

Right to Delete

You may request deletion of personal information we hold about you, subject to legal exceptions.

Right to Correct

You may request correction of inaccurate personal information we maintain about you.

Right to Opt Out

You may have the right to opt out of certain uses of your information, including where applicable, targeted advertising or the “sharing” of personal information as defined by applicable law.

Right to Limit Use of Sensitive Personal Information

You may request that we limit the use or disclosure of sensitive personal information to what is necessary to provide the Services.

EXERCISING YOUR RIGHTS

To exercise any of these rights, please contact us using the details provided in this Privacy Policy.

We may need to verify your identity before processing your request, which may include confirming information such as your email address or other reasonable identifiers. You may also appoint an authorised agent to submit a request on your behalf, subject to verification of their authority.

We will not discriminate against you for exercising your privacy rights.

Where applicable, you may also have the right to appeal a decision regarding your request, in accordance with applicable law.

We will only collect and use the information necessary to process and verify your request and will handle all requests in accordance with applicable legal requirements.

RESIDENTS IN THE EU AND UK

Where you provide or submit personal data to us, you may, in certain circumstances, have the ability to request access to, correction of, or deletion of the personal data we hold about you. Where such requests are made, we will take reasonable steps to respond in accordance with applicable data protection laws.

Please note that if you request deletion of your personal data, this may affect your ability to access or use certain Services, particularly where such data is necessary for account creation, service delivery, or compliance with legal obligations. Requests relating to personal data may be submitted by contacting us at ailiangemmarentia@outlook.com.

Where applicable under the General Data Protection Regulation (GDPR)

To the extent the GDPR applies, you may have certain rights in relation to your personal data, which may include:

The right to request access to your personal data
The right to request correction or deletion of your personal data
The right to request restriction of processing in certain circumstances
The right to object to processing where permitted by law
The right to data portability, where applicable

These rights may be subject to limitations, including circumstances where fulfilling a request would affect the rights of others, conflict with legal obligations, or where we are required to retain certain information for legitimate business or legal purposes.

Where you have subscribed to marketing communications, you may opt out at any time by using the unsubscribe link provided in the communication or by contacting us directly.

Complaints

Where applicable under local law, you may have the right to lodge a complaint with a relevant data protection authority if you believe your personal data has been handled in a manner that does not comply with applicable laws.

INTERNATIONAL USERS

Where regional privacy rights sections overlap, the section applicable to your region will take precedence. Our website, ailiangemmarentia.com, is accessible to users worldwide. We are committed to protecting the privacy of all our users and complying with applicable data protection laws in different jurisdictions.

Data Transfer and Processing

For information on how we transfer and process personal data internationally, please refer to Section 8, titled “Transferring Your Personal Data,” in this Privacy Policy.

Compliance with International Laws

We aim to comply with applicable data protection laws, including the GDPR and CCPA, where relevant to our users and services.

User Rights

Depending on your location, you may have rights regarding your personal data, including:

The right to access, correct, or delete your personal data
The right to restrict or object to processing
The right to data portability
The right to withdraw consent where processing is based on consent

To exercise these rights, please contact us at ailiangemmarentia@outlook.com. We will respond to your request in accordance with applicable laws.

Contact Information

If you have any questions or concerns about your data privacy, please contact us at:

Email: ailiangemmarentia@outlook.com

8. TRANSFERRING YOUR PERSONAL DATA

We provide our services from South Africa. If you are located outside of South Africa, please be aware that information we collect, including personal data, will be transferred to, and processed, stored, and used in South Africa in order to provide the service to you. We ensure that such transfers comply with applicable data protection laws and that your data is protected through appropriate safeguards.

9. THIRD-PARTY LINKS

Our services may contain or display information from third parties, such as advertisers, operational service providers, social media plug-ins, or other third parties that offer to make information, goods, or services available, provide opportunities to participate in promotions or engage in activities, or that link or redirect your browser to other websites, materials, or organizations. Third parties often also use cookies so that they can serve you with adverts for our goods and services. You should be aware that even if you encounter an advertisement, link, or reference to a third-party website through our services and even if we have a relationship with them, we do not control them, their websites, or their policies and practices regarding the use of their websites, transaction policies, or any rules they have regarding the use of cookies or collection, use, or disclosure of your information (including personal data). These are not within our control. You should review the terms and conditions and privacy policies that apply to these third parties and their websites before use or sharing personal data. We assume no responsibility or liability for the content and activities of third-party websites.

10. HOW LONG DO WE STORE YOUR PERSONAL DATA?

We will retain your information as follows:

Information you give us when you sign up for our mailing list via our services: We email you periodically and will delete your personal data where you withdraw consent to receiving these emails or otherwise object to us processing this personal data.
Technical usage information: Certain technical usage information (including high-level geolocation data, which is inferred from your IP address) is processed by our third-party analytics providers who anonymize it and provide us with aggregated and anonymized reports covering patterns in your usage (although individuals cannot be identified from these reports).
Other data: We retain your information for as long as is reasonably necessary for the purposes specified in this Privacy Policy. When determining the length of time to retain your information, we consider various criteria, including whether we need the information to continue to provide you the services, resolve a dispute, enforce our contractual agreements, prevent harm, promote safety, security, and integrity, or protect ourselves, including our rights, property, or products.

11. CHILDREN’S PRIVACY AND PARENTAL CONTROLS

We do not knowingly collect or solicit personal data from children under the age of 18 without the consent of a parent or legal guardian.

Users under the age of 18 are only permitted to use our services where express permission and acceptance of responsibility is provided by a parent or legal guardian. The parent or legal guardian is responsible for supervising the minor’s use of the Services and ensuring compliance with these Terms and this Privacy Policy.

Parents and legal guardians should be aware that there are parental control tools available online that can help restrict access to content or prevent minors from submitting personal information without appropriate supervision.

12. ONLINE PRIVACY POLICY ONLY

This online Privacy Policy applies only to information collected through our services and not to information collected offline.

13. TERMS AND CONDITIONS

Please also visit our Terms and Conditions establishing the use, disclaimers, and limitations of liability governing the use of our services.

14. CHANGES TO OUR PRIVACY POLICY

Please read this Privacy Policy carefully. We reserve the right to change this Privacy Policy at any time. If we decide to change our Privacy Policy, we will notify you and take other steps as required by applicable law and update the date listed at the top of this Privacy Policy. We encourage you to periodically review this page for the latest information on our privacy practices.

15. CONTACTING US

If you have a question about this Privacy Policy, please send us an email to ailiangemmarentia@outlook.com.